About Junaid Malik
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Academic Level Master’s Degree
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Gender Male
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Industry business-development
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Viewed 50
About me
- Dedicated and resourceful business management professional with 20 years of versatile experience in the areas of Business Strategy Planning, Sales Channel Development and Key Account handling
- Proven expertise in business planning, target setting, directing teams to deliver day-to-day operations and achieving pre-defined organizational objectives in terms of sales volumes, revenue generation and market growth
- Acquired proficiency in Sales, Business Development, Distribution, Channel Development (strategy & monitoring), Market Intelligence, and Competitor Analysis.
- Competent at implementing solutions in accordance with customer requirements, with an aim to improve customer satisfaction levels
- Possess keen understanding of creating new business opportunities, with ability to sustain a positive work environment for accomplishment of organizational goals
Core Skills/ Competencies:
- Strategic Planning
- Business Planning/Development
- Channel Development/Management
- Familiar with SAP/ERP Environment
- Key Account Management
- Sales / Marketing Management
- Client Relationship Management
- Cross Functional Team Coordination
Education
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2000 - 2002
Preston University, Karachi
Master of Business Administration (MBA)
I have passed Master's in Business Administration with major in Marketing.
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1996 - 1998
Karachi University, Karachi, Pakistan
Bachelor of Science
Experience
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2019 - Present
Service Industries Ltd. (Tires & Tubes Division)
Regional Sales Manager - South
Accomplishments:
• Managed Sales portfolio of PKR. 4.1 billion in 2023.
• Achieved 52% Sales Revenue Growth in 2023 vs LY through Sales Channel Network.
• Launched New Segment – Agriculture Tyre.
• Achieved Annual Targets in both Rickshaw/LT/ Ari Tyre & Tube categories.
• Developed Distribution/ Dealers’ Network to achieve Sales & Growth targets.
Accountabilities:
• As Sales Head -South, involved in end-to-end business planning (budgeting, targets planning, forecasting, & business development) & management process.
• Accountable to deliver pre-defined annual targets of region (Sindh, & Baluchistan)
• Handle business development function to facilitate increase in sales volumes through Dealers network.
• Manage & recover Credit Collection from dealers as per deadline keeping aging within limit and ensure adequate stock available at dealers to serve market.
• Recommend and Collaborate for New Product Development in Tyres & Tubes as per market/customer demand.
• Ensure dealers comply company policies.
• Resolve dealers’ issues in line with company policy and ensure interest of both partners have been met.
• Market Intelligence to oversee competition activities and schemes to drive business in region accordingly.
• Plan & Execute BTL activities in region for business development. -
2018 - 2019
Panther Tyres Ltd.
Regional Sales Manager - South
Accomplishments:
• Achieved Annual Target of 979 million (in value) in Tires & Tubes category
• Achieved annual 46% Growth through Dealer(s) Network
• Expand Dealers Network (new dealer appointment) in region
• Launched Lubricant and Motorcycle PartsAccountabilities:
• As Sales Head -South, involved in end-to-end business planning (budgeting, targets planning, forecasting, & business development) & management process.
• Accountable to deliver pre-defined annual targets of region (Sindh, South Punjab & Baluchistan, Pakistan)
• Handle business development function to facilitate increase in sales volumes through Dealers network.
• Manage & recover Credit Collection from dealers as per deadline keeping aging within limit and ensure adequate stock available at dealers to serve market.
• Ensure dealers comply company policies.
• Resolve dealers’ issues in line with company policy and ensure interest of both partners have been met.
• Market Intelligence to oversee competition activities and schemes to drive business in region accordingly.
• Plan & Execute BTL activities in region for business development. -
2016 - 2018
Exide Pakistan Ltd.
Assistant General Manager
Accomplishments:
• Achieved Annual Target of 449,000 batteries also Net Average Value Target of Rs. 6500 per battery
• Achieved 18% Growth through Dealer(s) NetworkAccountabilities:
• As RSM, involved in end-to-end business planning (budgeting, targets planning, forecasting, & business development) and sales target development & management process.
• Accountable to deliver pre-defined annual targets (Volume & Credit Sales) of region (Sindh, Baluchistan)
• Handle business development function to facilitate increase in sales volumes through General Trade Channel (Retail/wholesale & Key Accounts).
• Led sales team to achieve targets; trained and developed team competence to benefit the organization
• Developed and maintained healthy relations with trade, to improve sales numbers and revenue
• Appointment/handling of Dealers/Distributors in region with focus on sales & business development targets
• Focal point to resolve dealers/distributors issues for smooth operations in connection with sales team.
• Manage overall coordination, functional management and leadership of Sales Operation activities with cross functional department. -
2014 - 2016
Hi-Tech Lubricants Ltd.
Regional Sales Manager - South
Accomplishments:
• Instrumental role in the achievement of Sales Volume from 435000 to 1 million Liters for ZIC include Diesel, Gasoline and MCO Oil category
• Developed retail business and successfully delivered sales volume growth of 46% vs 2014.
• Initiated activities to enhance market reach and increased availability (Distribution Channel) of ZIC products in the region, eventually resulting in highest sales growth
• Develop distribution channel from 10 to 24 Distributors in South RegionAccountabilities:
• As Regional Sales Manager, involved in end-to-end business planning and sales operations management
• Accountable to deliver pre-defined monthly as well as annual sales target for ZIC Oil, in the region
• Handle business development function to facilitate increase in sales volumes through untapped segments and ensure availability at General Trade (retail & Wholesale).
• Led sales team to achieve targets; developed team/distributor’s competence via training need assessment process (TNA).
• Developed and maintained healthy relations with Channel Partners (Distributors/Dealers) by deploying sales management system (ERP).
• Management/appointment of Distributors in region with focus on both primary and secondary sales targets are met by distributors.
• Manage and resolve market and distributors issues for smooth operations. -
2010 - 2013
Coca-Cola Beverages Pakistan Ltd.
Sales Manager
Accomplishments:
• Acknowledged for accomplishment of annual sales & distribution target of 550,000 cases in 2012
• Generated annual sales volume growth of 25%
• Instrumental in conversion of conventional retail sales routes from Spot Sales to Pre-Sell
• Part of successful planning and execution of RED (Right Execution Daily) project to enhance penetration of Coca-Cola and other brands at Modern and General Trade.
• Ensure product availability through coverage and visibility at General Trade (retail/wholesale) & Key accounts (LMTs).Accountabilities:
• Set up strategic partnerships with potential distributors to maximize market penetration
• Developed and managed Modern Trade Channels, such as Large/Small Super Stores, General Stores, Pan Shops, Beverage’s vendors and HoReCa segment to increase sales.
• Collated market intelligence on competition & market trends for reengineering/ restructuring of business strategies
• Handled retail sales and channel development operations, focusing on numeric and weighted distribution with a view to achieve pre-defined targets
• Groomed & mentored the sales team in accomplishment of monthly / annual targets
• Monitored performance of team members and rendered productivity enhancement feedback against KPIs
• Participated in customer meetings with regards to negotiations/ discounts offers/ agreements
• Focused on maximizing brand awareness through implementation of various promotional schemes
• Updated and ensured compliance to sales/ operational procedure by dealers -
2006 - 2010
Mobile Zone (Distribution Partner Nokia, Samsung & Sony Ericsson)
Sales Operations Manager - South
Honors & awards
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2011
Top Rank
I got this award for extraordinary performance in sales.
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2019
Launched Agriculture/ Farm Tires Range
I have launched Agriculture/ Farm Tire range.
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2018
Launched Motorcycle Parts
I have launched/ introduced Motorcycle parts.